Monitoring your rank historical past over time is essential. It helps you perceive in case your search engine optimization technique is working and which clusters or key phrases you need to double down on.
Whether or not you’re trying to preserve the primary web page otherwise you’re climbing the ladder from the underside, rank tracker templates are a good way to remain organized.
ClickUp: A beginner-friendly rank tracker template
ClickUp is a robust venture administration platform that you could be not instantly affiliate with search engine optimization work. Nevertheless it truly works very well as a result of you possibly can flip your rating insights into actionable duties and collaborate together with your complete group.
You’ll be able to join free to get began and onboard your complete group for free of charge. Paid plans are reasonably priced, beginning at $7 per person per 30 days.
Extra on ClickUp: ClickUp Evaluate | ClickUp vs Asana | ClickUp vs. Notion.
Out of the field, this template is ready up with a class and subcategory construction — which is helpful if you wish to observe your rankings by month or if you wish to group by major key phrase.
Alternatively, you possibly can observe the rating of particular items of content material so you recognize what to replace and when.
This works very well should you’re additionally planning to make use of ClickUp to handle your content material workflow. You’ll be capable of handle the whole lifecycle of your property from ideation via publishing and watch every part transfer via search outcomes.
General, I like this template as a result of it’s tremendous versatile, and it really works it doesn’t matter what trade you’re in. It’s additionally simply extendable — you possibly can add fields to trace visits, conversions, and different metrics you need to keep on prime of.
I additionally like that there’s a pre-built area that calculates your enchancment charge. This makes it straightforward to grasp constructive and unfavourable adjustments over time.
Should you’re on one among ClickUp’s prime plans, you might be able to combine with search engine optimization software program like Ahrefs or SemRush. An alternative choice is utilizing Make or Zapier to drag information into ClickUp through automations. If neither of these work, guide entry is all the time an possibility too.
Notion: Versatile and highly effective rank tracker templates
Notion is a collaborative workspace with built-in options for monitoring duties, engaged on initiatives, taking notes, and creating versatile paperwork. It might probably work effectively for search engine optimization functions as a result of it permits you to set up and retailer info in several methods.
General, it’s extra versatile than commonest venture administration instruments. This implies it’s simply adaptable to nevertheless you’re employed.
Should you work by your self, you need to use Notion totally free for fairly some time. Should you share your workspaces with others, the free plan is extra like a free trial and also you’ll should improve to a paid plan within the close to future.
Extra on Notion: Notion Evaluate | Notion vs Asana | Notion vs Todoist.
Template 1: A great place to start out
It’s not unusual to make use of a number of search engine optimization instruments for various functions. This template helps you not solely observe rating information, but in addition maintain observe of knowledge for every of the instruments you’re utilizing.
Its distinctive views and versatile nature make it a lot cleaner than spreadsheets or Google Docs to remain organized. That is very true should you work with a group who creates totally different dashboards, makes use of totally different instruments, and wishes entry to issues from different individuals.
Out of the field, this template contains hyperlinks to tutorials and assets for numerous search engine optimization instruments, eliminating another factor it’s essential to search out.
Beneath that, there are a number of totally different views you need to use to maintain observe of key phrases, quantity, issue, CPC, intent, and the software program you bought it from. You’ll be able to view the identical info as a gallery, board, listing, or desk. There are additionally due dates you need to use to maintain observe of content material manufacturing.
Should you’re an company or freelancer, you need to use the identical template to maintain observe of key phrase analysis and rating positions for numerous shoppers.
Every shopper has their very own card. Inside that card, you’ll be capable of enter their finances, contact info, standing, and key phrases.
It’s a easy but efficient technique to keep organized.
Template 2: A rank tracker template for G2
As an alternative of key phrases, this template helps you retain observe of your G2 rankings.
As one of the trusted web sites for customers to search out the very best software program, it’s an vital platform to concentrate to, regardless of how typically it’s missed. Should you’re on G2, this template is a superb place to start out.
Whether or not you’re at the moment on G2 and need to monitor your positions in comparison with your opponents otherwise you’ve only in the near past claimed your G2 profile and must make up some floor, this template gives a simple technique to keep organized.
You’ll be capable of take a look at the way you’re doing general and throughout particular G2 classes.
For instance, you possibly can rapidly take a look at your present rank based mostly on what number of of your opponents qualify for a similar class. However you may as well see how your rankings change over time.
There’s even an space for logging G2 badges, and a spot for storing hyperlinks to related quarterly experiences it’s essential to revisit once more.
Stackby: Rank tracker templates that combine with Ahrefs and Serpstat
Stackby is a robust device that makes use of relational databases to attach all your information collectively. That is excellent should you’re getting rank information from a third-party supply, as Stackby simply integrates with numerous search engine optimization instruments for automated information entry and common refreshing.
It’s free for as much as 5 customers, and also you’ll even have entry to 2 API connectors for free of charge (which is sufficient to get began with any of those templates).
Template 1: Observe competitor rankings
Should you’re utilizing Ahrefs for search engine optimization and key phrase analysis, you possibly can combine with Stackby to fetch and sync your information at common intervals.
This explicit template is ready up so that you can analyze your opponents, which may be equally as vital as your personal rating place. You might additionally simply add your personal information alongside your opponents for straightforward comparability.
On prime of competitor rankings, you may as well pull in different forms of information — you’ll be capable of view their web site visitors, natural key phrases, backlinks, and extra.
The very best half about this template is that every part is already arrange, so that you don’t should generate particular experiences or dashboards in Ahrefs any time you need the data.
All it’s important to do is join your Ahrefs account and also you’re good to go.
You can even construct on prime of this template utilizing one of many templates beneath or customized tables and methods to run different elements of your small business, like content material creation, income reporting, or anything you want.
Template 2: Get much more out of your Ahrefs information
This template is just like the primary one — it makes it straightforward to fetch Ahrefs information when you’ve linked your account.
The distinction? This one is much more complete. It additionally covers competitor evaluation nevertheless it additionally brings in all of the efficiency information it’s essential to run complete search engine optimization audits and examine outcomes throughout totally different opponents.
Somewhat than simply supplying you with broad rating info, this Stackby template comes with further columns to research issues even additional.
For each your website and your opponents, you possibly can observe complete ranked pages, pages rating within the prime three, and positions within the prime ten. Then you possibly can rapidly type by any of those columns to grasp the way you stack up.
You should utilize it for one-off search engine optimization audits or collectively with the primary template on an ongoing foundation.
Like the primary, you possibly can simply add new fields and tables to get much more out of the info you’re pulling or add further information, automations, and methods on prime.
Stackby’s free plan helps you to create 20 boards, so you possibly can simply attempt all of those templates, mix them into one, or construct on prime of them as a lot as you’d like.
Template 3: Syncs with Serpstat’s search engine optimization platform
Serpstat isn’t as effectively often called Ahrefs. Nevertheless it’s about half the value, so it may be an excellent entry degree device should you’re on a tighter finances. Similar to with the others, this template is ready as much as retrieve and retailer Serpstat information utilizing APIs.
All it’s important to do is join your accounts and also you’ll be good to go.
Somewhat than exhibiting high-level domain-based search engine optimization information, this template drills down one other layer — it helps you to observe stats for various key phrases.
This makes it straightforward to grasp the place you’re at for all of the phrases you care about.
There’s additionally a separate desk for content material, which lets you tie key phrases to items of content material. That added layer means you possibly can simply see which key phrases are working and which want a bit extra optimization.
Each bit of content material has an proprietor, standing, and publish date so that you additionally get a light-weight content material tracker in-built.
The draw back? I’ve all the time used Ahrefs so I can’t say if Serpstat is any good. Nevertheless it could be price testing should you’re on a tighter finances or new to the search engine optimization world.
Free rank tracker templates for Excel and Google Sheets
Spreadsheets work surprisingly effectively for rank monitoring, at the same time as your wants get extra complicated. They’re versatile and acquainted, making them an excellent possibility for people and groups alike.
Whether or not you’re performing an search engine optimization audit, need to maintain observe of competitor rankings, or need to monitor particular key phrases, they’re straightforward to arrange. You’ll be able to even use integrations or automation instruments (like Make or Zapier) to automate information entry at common intervals.
We use Google Sheets for a shocking quantity of knowledge, so that you received’t have to fret about working out of house.
The largest draw back is that it’s robust to narrate tables to one another and there aren’t actually any built-in visualizations or collaboration performance past easy feedback and tagging.
That stated, listed below are a few of my favorites.
Template 1: Simply pull Search Console information into Google Sheets
Google Search Console is a treasure trove of search engine optimization information — the very best half is that it’s free. Whereas the info is nice, it doesn’t work effectively for customized reporting or visualizations. You’ll be able to take a look at Google Analytics alongside Search Console, however the identical downside exists there.
Slicing and dicing your information is a problem to say the least.
This template from Coefficient is free to obtain in alternate in your e-mail tackle. It exists to provide you a greater approach to make use of the info you have already got in GSC and GA4.
The template has a characteristic known as “connected spreadsheets”. This implies connecting your GSC account to Google Sheets. Doing so creates a circulate of knowledge from GSC to your chosen Google Sheet, supplying you with a a lot cleaner and extra acquainted technique to view and analyze your information.
Particularly, this template focuses in your prime 100 key phrases from Google Search Console. You’ll be capable of observe adjustments and keep watch over opponents on the similar time.
Coefficient additionally has a spread of different helpful free Google Sheets templates for natural CTR, impressions, web site efficiency, and extra.
You should utilize them with the GSC template, use them on their very own, or use the very best elements of every to create your personal.
Template 2: A beginner-friendly template for key phrase analysis
Whether or not you’re writing your first articles or in search of new alternatives, key phrase analysis is a serious a part of search engine optimization. It normally comes earlier than rank monitoring, however the two typically work hand in hand.
This template gives a simple technique to keep organized when looking for key phrases, matters, and concepts.
Somewhat than a easy desk for storing key phrase concepts, this template guides you in discovering new key phrases from locations you may not assume to look.
For instance, it provides you a spot to notice concepts from Wikipedia, Reddit, YouTube, Pinterest, and extra. You’ll be able to then go search for your concepts in an search engine optimization device to find out every one’s quantity, issue, intent, and extra.
You’ll be able to simply add new columns to maintain observe of rating information too.
I not too long ago put collectively a listing of my favourite free key phrase analysis templates which can be price a glance if this one doesn’t have every part you want.
How do you arrange rank monitoring?
There are plenty of methods you are able to do it. To maintain it easy, right here’s what I like to recommend:
- Select a knowledge supply.
- Obtain the template of your alternative.
- Add your rankings as of proper now.
- Repeat step 3 each month to match over time.
For information sources, you may need to take a look at Google Search Console, Ahrefs, Moz, Semrush, or one other search engine optimization device. It doesn’t actually matter which one you select for this — the vital factor is utilizing the identical supply every month.
You’ll be able to add your information by exporting out of your chosen search engine optimization device, utilizing APIs, and manually coming into the info you’re after.
Doing this frequently gives you a better take a look at how your rankings change.
What to contemplate when selecting a rank tracker template
At their core, most rank tracker templates are the identical. All you want is a spot to notice your place for numerous key phrases over time. In that vein, it actually doesn’t matter which one you select.
Nonetheless, I like to recommend selecting a platform that you simply’ll use for issues past rank monitoring. You could have already got entry to one thing that can work.
For instance, your group might use monday.com to handle initiatives and assign work throughout your group. You’ll be able to simply add a brand new desk to your present setup.
Should you don’t but have one thing for venture administration, selecting one thing like ClickUp or monday.com and utilizing one among their templates will assist you get conversant in it so you possibly can construct it out to work for different elements of your small business.
Whereas monday.com and ClickUp work effectively for many, try the greatest venture administration platforms should you’d wish to see extra choices.
Don’t want a brand new platform? I like to recommend utilizing a template for Google Sheets or Excel as a substitute. Each will work simply high-quality for key phrase analysis, rank monitoring, and fundamental competitor evaluation.
Paired with automation instruments, you possibly can even set them as much as robotically pull information at common intervals so that you don’t should do it by hand.
