7 Greatest Free CRM Software program in 2024

A number of buyer relationship administration suppliers provide free variations of their software program that include restricted entry to their options whereas nonetheless offering the worth of a paid tier and managing buyer relations. Sometimes, free CRM software program is capped at a sure variety of customers, making it most best for small companies and even freelancers.

A few of the hottest suppliers that supply a free tier of their CRM software embody HubSpot, Zoho CRM, EngageBay, Freshsales and extra. These free variations may be enough for organizations since they’ll nonetheless present the core CRM options customers want to arrange and monitor shopper engagements. Along with these core options, every supplier has distinctive capabilities, resembling superior advertising and marketing instruments or area of interest trade specializations.

High free CRM software program comparability

The highest free CRM software program affords entry to pipeline and doc administration, a cellular app or offline entry, and native or third-party integrations. This manner, companies can sync their free CRM software to their current tech stack and combine it with their gross sales course of.

Past these options, some extra capabilities may be included or added for small month-to-month charges.

Software program Pipeline administration Documentation monitoring Cell app Integrations Beginning paid value*
HubSpot CRM Sure Sure Sure Sure $15 per seat per thirty days
Zoho CRM Restricted Sure Sure Sure $14 per seat per thirty days
EngageBay Sure Sure No Sure $11.95 per seat per thirty days
Freshsales Sure Restricted Sure Sure $9 per seat per thirty days
Insightly Sure Restricted No Sure $29 per seat per thirty days
Capsule Restricted Sure Sure Sure $18 per seat per thirty days
monday gross sales CRM Sure Restricted Sure Sure $12 per seat per thirty days
*Value when billed yearly.

HubSpot CRM: Greatest total free CRM

Picture: HubSpot

HubSpot’s free CRM comes with entry to a spread of each advertising and marketing and gross sales instruments. Customers can full gross sales duties instantly inside a buyer’s profile and monitor incoming offers within the free pipeline characteristic. Permitting as much as 2,500 customers grants unbeatable entry to HubSpot’s native and third-party integrations. HubSpot’s paid tiers provide extra commerce options for quotes, invoices and cost hyperlinks.

Pricing for paid tiers

  • Gross sales Hub Starter: $15 per seat per thirty days, billed yearly, or $20 when billed month-to-month. The Starter plan contains all free instruments plus easy automation, e-signature, dialog routing and extra.
  • Gross sales Hub Skilled: $90 per seat per thirty days, billed yearly, or $100 when billed month-to-month, plus a one-time $1,500 onboarding payment. This plan contains all Starter options and prospecting workspace, platbooks, forecasting and extra.
  • Gross sales Hub Enterprise: $150 per seat per thirty days, with an annual dedication and one-time $3,500 onboarding payment. Customers of this plan obtain all Skilled instruments plus superior permissions, predictive lead scoring, dialog intelligence and lead type routing.

Options

  • AI electronic mail author: Use AI to generate gross sales outreach emails to assist drive electronic mail advertising and marketing.
  • Assembly scheduler: Schedule shopper conferences quick with little problem with syncs to Google Calendar and Workplace 365 Calendar.
  • Dwell chat software program: Join web site guests to gross sales reps in actual time to transform new prospects, enhance buyer relations and shut extra offers (Determine A).
Sample settings tab of the live chat tool.
Determine A: HubSpot reside chat settings web page. Picture: HubSpot

HubSpot CRM execs and cons

Execs Cons
Intuitive person interface. Paid plans and add-ons may be dear.
Sturdy gross sales and advertising and marketing instruments. Lack of reporting instruments.
Comparatively simple onboarding and CRM implementation. No reside help without spending a dime customers.

Why we selected HubSpot

HubSpot is a high-scoring buyer platform with numerous options for advertising and marketing, gross sales, service, content material, operations and commerce. Every product supplied by HubSpot is related to the identical underlying CRM database, giving companies perception into each contact at every stage within the buyer journey. The gross sales software program is highly effective and intuitive and may help rising gross sales organizations. This makes HubSpot a particularly scalable platform for companies of all sizes.

Whereas HubSpot’s free CRM is essentially the most sturdy of these listed right here, what you are promoting may ultimately must scale as much as a premium plan. If that’s the case, HubSpot’s paid tiers may be fairly pricey in comparison with others. Should you’re occupied with a software with extra reasonably priced premium plans, try Freshsales.

Options

  • Lead monitoring: View lead profiles and exercise historical past from one dashboard to know the place they’re within the shopping for course of and when one of the best time is to start out partaking extra.
  • Doc administration: Manage and management all shared paperwork between gross sales reps and even content material shared outdoors the enterprise with purchasers.
  • Zia AI software: Monitor lead exercise and even entry forecasting insights by simply asking Zoho’s AI assistant instantly (Determine B).
Sample request and answer from Zoho's tool, Zia.
Determine B: Zoho’s AI assistant Zia. Picture: Zoho CRM

Zoho CRM execs and cons

Execs Cons
15-day free trial. Free plan has no social integration.
Sturdy gross sales forecasting. Some customers report poor UI and UX.
24/7/365 knowledge safety. Consumer studies of platform studying curve.

Why we selected Zoho CRM

Zoho CRM is a well-liked CRM platform that’s utilized by companies the world over. With gross sales, advertising and marketing and repair functions, Zoho CRM bundle plans provide organizations an built-in expertise of Zoho’s options. The advertising and marketing automation on the CRM platform contains superior electronic mail administration, lead attribution and segmentation. Zoho additionally prioritizes buyer privateness with no adjunct surveillance and nil ad-providers on its community.

Zoho CRM’s free tier may be thought of restricted, with no social integration or analytics. Should you’re wanting the same software with advertising and marketing automations and gross sales instruments without spending a dime, and with the bandwidth for extra customers, think about trying into HubSpot.

For extra info, learn the total Zoho CRM overview.

Options

  • Multi-channel campaigns: Create branded advertising and marketing campaigns that may be deployed throughout a number of channels, resembling electronic mail, web site and social media.
  • Lead scoring: Section and prioritize incoming leads primarily based on preset standards from a corporation’s best buyer profile.
  • Web site lead seize: Gather and retailer web site customer info with pop ups and touchdown pages (Determine C).
Sample EngageBay marketing dashboard.
Determine C: EngageBay advertising and marketing dashboard. Picture: EngageBay

EngageBay execs and cons

Execs Cons
A number of billing choices. Paid tiers may require lengthy commitments.
360-customer views. Third-party integrations are restricted.
Predictive lead scoring. E mail scheduling is restricted to Progress and Professional tiers.

Why we selected EngageBay

EngageBay is one other reasonably priced CRM with gross sales, advertising and marketing and repair options. Help groups can implement their helpdesk or reside chat software program to resolve queries shortly and ship robust help to purchasers. EngageBay has a singular pricing and billing construction, providing reductions on its premium tiers if companies select to decide to a biennially contract.

In comparison with most suppliers on this record, EnagageBay’s free tier helps greater than the typical variety of customers. However their record of doable integrations is missing compared to suppliers like HubSpot, Freshsales or Zoho CRM.

To be taught extra about this supplier, head over to our in-depth EngageBay overview.

Options

  • Contact lifecycle phases: Seize the gross sales lifecycle every particular person lead is in with customizable phases.
  • Freddy AI copilot: Activate Freshsales AI assistant, Freddy, to parse emails and analyze historic lead knowledge.
  • E mail templates: Create preset templates to have interaction with new leads shortly (Determine D).
Sample Freshsales email template.
Determine D: Freshsales electronic mail template. Picture: Freshsales

Freshsales execs and cons

Execs Cons
21-day free trial. No workflows supplied within the free tier.
24/5 buyer help through telephone, electronic mail and chat. Advertising and marketing options are restricted.
Kanban dashboard views. Some core options aren’t supplied within the free tier.

Why we selected Freshsales

Freshsales is highly effective customer support, IT and CRM software program. Freshsales’ AI assistant, Freddy AI, offers superior self service, copilot and perception options. Customers can deploy clever chatbots to resolve points, have an AI coach and collaborator to enhance promoting efficiency, and get AI-driven insights to assist companies anticipate points and spot alternatives.

Freshsales’s premium plans are a fantastic mixture of core and superior CRM options for the value. However should you’re wanting a strictly free software to assist with a startup or home based business that features some advertising and marketing options and a cellular app, look into Zoho CRM.

For extra info, learn the total Freshsales overview.

Insightly: Greatest free CRM for venture administration

Insightly logo.
Picture: Insightly

Insightly’s free CRM contains entry for 2 customers and as much as 2,500 information, 5 electronic mail templates, 10 emails per day and extra. This enables for primary contact and pipeline administration, in addition to a further pipeline for venture administration. Inside the software program, customers can create extremely visible workflows by way of colourful kanban boards. If you would like lead scoring and routing capabilities, customers must improve to the Skilled or Enterprise tiers.

Pricing for paid tiers

  • Plus: $29 per person per thirty days, billed yearly. The Plus plan contains lead administration, automated emails and templates, process administration, configurable studies and extra.
  • Skilled: $49 per person per thirty days, billed yearly. The Skilled plan affords all Plus options in addition to 100 real-time perception playing cards, limitless role-based permissions, customized web page layouts and extra
  • Enterprise: $99 per person per thirty days, billed yearly. This plan contains all talked about options, along with 200 customized fields, customized apps, calculated fields, pricebooks, quotes and extra.

Options

  • Native integrations: Entry integrations to apps like QuickBooks On-line, PandaDoc and Xero.
  • E mail administration: Enable full visibility throughout groups on each buyer electronic mail interplay.
  • Gross sales pipelines: Seize related particulars about every incoming lead and monitor the place they’re in your gross sales course of (Determine E).
Example of a sales pipeline on an Insightly dashboard.
Determine E: Pattern gross sales pipeline view. Picture: Insightly

Insightly execs and cons

Execs Cons
14-day free trial. Consumer help prices further.
1,000+ third celebration and native app integrations. Free model solely helps two customized fields.
5 free electronic mail templates. Solely entry group boards with premium plans.

Why we selected Insightly

Insightly is a full-featured CRM software that gives three principal options for gross sales, advertising and marketing and buyer help. The CRM software program helps streamline gross sales processes and drive income by importing and routing leads and empowering distant groups with a cellular app. The advertising and marketing automation makes use of A/B testing to draw guests to web sites and convert them into prospects. And the customer support resolution elevates a enterprise’s shopper expertise by way of a handy help portal with ticket administration and insights.

Insightly’s fashionable platform can provide small to midsize companies a spread of performance. However should you’re an enterprise searching for a free software, think about trying into HubSpot for his or her 2,300 person cap on their free tier.

Learn our unbiased Perception overview for extra characteristic callouts, use circumstances and extra. 

Capsule: Greatest for venture administration

Capsule CRM logo.
Picture: Capsule

Capsule is a straightforward on-line CRM with highly effective gross sales and relationship administration instruments. Capsule’s free model permits as much as two customers, 250 contacts and 50 MB of cupboard space. Customers can handle gross sales alternatives with venture administration instruments to plan occasions or monitor buyer actions, resembling help queries or onboarding. Each tier, together with the free model, permits for every day process reminders and AI content material help. Improve to a paid subscription for higher person permissions and superior reporting.

Pricing for paid tiers

  • Starter: $18 per person per thirty days when billed yearly, or $21 when billed month-to-month. This plan affords 30,000 contacts, 1 gross sales pipeline and venture boards, 50 customized fields, 5 electronic mail templates and extra.
  • Progress: $36 per person per thirty days when billed yearly, or $38 when billed month-to-month. The Progress plan contains every thing in Starter, plus 60,000 contacts, 3 shared mailboxes, 1,000 AI content material assists and workflow automation.
  • Superior: $54 per person per thirty days when billed yearly, or $60 when billed month-to-month. This tier affords all talked about options, along with 300 customized fields, 500 electronic mail templates, 50 venture boards and extra.
  • Final: $72 per person per thirty days when billed yearly, or $75 when billed month-to-month. The Final plan contains 240,000 contacts, 100 gross sales pipelines, limitless customized fields, 10 shared mailboxes and extra.

Options

  • Alternative highlights: Notify reps when leads are persistently inactive or alternatives are thought of stale.
  • Two-factor authentication: Verify person safety when anybody tries to entry your CRM by way of the cellular app.
  • Workflow automation: Automate gross sales workflows to make gross sales duties faster and extra constant (Determine F).
Screenshot of example workflow through Capsule CRM.
Determine F: Capsule pattern workflow automation. Picture: Capsule

Capsule execs and cons

Execs Cons
14-day free trial. No customized automations obtainable within the free tier.
1,000+ obtainable integrations. No assigned gross sales groups or help.
Exporting for knowledge safety. Customers report weak contact sorting.

Why we selected Capsule

Capsule is a straightforward CRM platform that grants customers entry to gross sales pipeline dashboards, calendar and process administration instruments, Outlook and Gmail integrations and two-factor authentication. The premium tiers provide a spread of options for rising companies, together with high-level gross sales reporting, entry permissions and customizations. All of this makes Capsule an intuitive software for any experience degree to implement into their enterprise.

Capsule’s integrations with third-party instruments and APIs for builders make it a particularly customizable platform. Should you’re wanting the same software with much more integration performance within the free tier, try HubSpot.

Learn our detailedCapsule overviewfor extra particulars.

monday gross sales CRM: Greatest free CRM for college students or nonprofits

monday.com CRM logo.
Picture: monday.com

monday gross sales CRM affords a spread of important options in addition to instruments for enhancing productiveness and buyer relationships. It is very important notice solely college students or nonprofits can entry monday.com without spending a dime or at a extremely discounted value after filling out related varieties. monday.com’s customizable dashboard and pipelines do make it nice for process administration. But when your group doesn’t fall inside the trade classes for the low cost, monday.com’s primary CRM tier is comparatively nonetheless reasonably priced. Improve to the Professional CRM tier for higher entry to gross sales analytics.

Pricing for paid tiers

  • Fundamental CRM: $12 per person per thirty days when billed yearly, or $15 when billed month-to-month. Customers achieve entry to limitless customizable pipelines and contacts, templates for lead and deal administration, the cellular app and limitless free viewers.
  • Customary CRM: $17 per person per thirty days when billed yearly, or $20 when billed month-to-month. This plan contains all options within the Fundamental CRM tier plus electronic mail integrations, exercise administration, AI electronic mail era, quotes and invoices and extra.
  • Professional CRM: $28 per person per thirty days when billed yearly, or $33 when billed month-to-month. The Professional CRM tier contains gross sales forecasting, electronic mail templates, electronic mail monitoring, mass emails, Google Calendar sync and extra.
  • Enterprise CRM:Contact monday.com instantly for a customized quote. This plan helps lead scoring, group targets, superior analytics, account administration and extra.

Options

  • Customizable pipeline: Create pipelines that instantly replicate your gross sales course of and may be adjusted as your course of adjustments.
  • Exercise administration: Log all shopper actions in a single hub, resembling emails, conferences and extra.
  • Content material era and summarizing: Create polished and branded content material or summarize notes from a name transcript or conferences (Determine G).
Example of monday.com's AI content summarizing tool.
Determine G: monday gross sales CRM content material summarizing software pattern. Picture: monday.com

monday gross sales CRM execs and cons

Execs Cons
14-day free trial. Free tier solely applies to college students and nonprofits.
Customized templates for contact and deal administration. Perception and forecasting instruments are solely obtainable by way of the Professional and Enterprise tiers.
iOS and Android cellular app. Publish-sale instruments are solely obtainable by way of the Enterprise tier.

Why we selected monday gross sales CRM

monday gross sales CRM is a no-code CRM software with a variety of trade specializations. This contains software program and IT companies, manufacturing, monetary companies, client items and extra. The platform itself is intuitive, with visually interesting dashboards. Customers can utterly customise the software for any customer-facing want in addition to implement automations that scale back common human error and improve productiveness.

Since monday gross sales CRM solely affords a free model for distinctive eventualities, what you are promoting won’t meet these pointers. If that’s the case, think about trying into HubSpot for his or her sturdy free choices.

Wish to know extra? Try our unbiasedmonday gross sales CRM overview.

How do I select one of the best free CRM software program for my enterprise?

Now that we’ve given you a listing of the highest CRM suppliers with sturdy free variations, it’s worthwhile to slender them down to search out the software program that most closely fits your targets. The following step can be to request demos or join free trials from the suppliers that peak your curiosity. This manner, you’ll be able to start speaking instantly with the supplier’s gross sales group and begin onboarding the software program.

Under are questions to think about asking when researching free CRM software program:

  • Does the free model provide the core options you want which are anticipated within the prime common CRM?
  • What’s the complete in-market experience on your trade, if any?
  • Is the CRM thought of open-source, or is that one thing what you are promoting wants?
  • Is the CRM scalable and detailed sufficient to suit your small enterprise or enterprise?
  • Does the CRM software program combine with instruments you have already got in your tech stack?

FORUM: Listed here are some elements to think about when selecting a CRM.

Assessment methodology

To pretty overview every supplier’s free CRM choices, I used an in-house rubric with outlined standards and subcategories of CRM trade requirements. After working every supplier by way of that rubric, an algorithm calculated an total score and I used that to assign every software program a great use case.

Right here’s a breakdown of the scoring standards I adopted:

  • Price: Weighted 25% of the whole rating.
  • Core options: Weighted 25% of the whole rating.
  • Customizations: Weighted 15% of the whole rating.
  • Integrations: Weighted 15% of the whole rating.
  • Ease of use: Weighted 10% of the whole rating.
  • Buyer help: Weighted 10% of the whole rating.

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